Chop chop

What is Chop Chop?

Chop Chop is a smart assistant for hairdressers.
This mobile app is focused on easily collecting and displaying client information, as well as schedule view and portfolio management.

It is crafted for every hair pro who wishes to have long lasting & fruitful relationships with their customers and with the hair on their heads.

Project type
Mobile App | Hairdressers CRM

View Prototype

Motivation

Haircuts are deeply personal—they reflect identity, lifestyle, and self-expression. Finding a trusted hairstylist is essential, especially for short hair wearers like me.
I envisioned a tool that helps hair professionals track client preferences, hair texture, visit history, and photos.
For freelance stylists juggling busy schedules, this tool simplifies client management and supports better, more personalized service.

Target Audience

independent Hairdressers
Those who carry their craft wherever they go, adapting their tools and talent to every space and client they meet.

Freelance Hair Care professionals
Those who juggle clients alongside other occupations, navigating multiple roles and a manage a flexible schedule.

Small Hair Studios & Home Salons
‍Those who Small Hair Studios & Home SalonsThose who work from home salons or boutique studios, blending independence with close client relationships.

Pain points and challenges

Too many apps needed
to organize the business flow

Schedule | Portfolio | Client Media | Visit History Message Templates | Camera & Notes & More

Portfolio showcasing is a challange!

Your images should have a propper place where they could be ordered by your choice & be shipped from to the world!

It’s Hard keeping up with clients by Texting & messaging

It’s time-consuming and usually missing effectiveness.

Who are the users? Hairdressers!

Love to work & craft with their hands

Creative thinkers

Looking for a flexible schedule & freedom to be spontaneous

Are not characterised as particularly technological

Looking for practical tools to help develop their business & lifestyle

Tend to Travel a lot, maintain an on-the-go lifestyle

Updated regarding trends and fashions, terms and vibes

Love to work with people and create connections & fullfiling relationships

Research

Potential Users interviews

I contacted 5 Hairdressers who maintain a freelance business and are meeting clients regularly. In our session, I focused on the key questions I've prepared and allowed them to express freely through each question about their daily routine, communication with clients, pain points and needs.

Interview Questions

How do you reach new clients ?

About how many customers return for a second haircut?

What tools & apps are you using to communicate with your clients?

Are you using photos or reference images to get ready for a haircut?

Do you tend to contact the clients after the haircut ? Explain the interaction.

What are your main challenges todayin achieving yourbusiness goals ?

What tools & apps are you using to organize the calendar and daily schedule?

What do you love mostabout your hairstyling business ?

Solution / Feature List

Client History through an image & info of every single haircut.

A built-in portfolio collected by self created & customised tagging system.

Templates make it easy to communicate effectively & set your brand tone.

I focused on 2 task flows:

1. Main - Adding a new image

2. Secondary - Viewing Client info

View your daily schedule & get a quick look on client info for extra preparation

Schedule is synced with any calendar

Every Booking slot will include all the info you need- Images from previous visits- Tags highlighting types of hair & haircut preferences.

Need to know more?
Click on the client Card to navigate to the Client page.

That’s your booking month view, for a zoom-out glimpse on your business activity

Check any date & use the indicator marks to Easily locate free dates for booking / vacation!

Every Booking slot will include all the info you need
• Images from previous visits
• Tags highlighting types of hair & haircut preferences

Customer photos are inserted in an easy Name & Tag Wizard

In this wizard, the user can:

• Connect image with client name
• Add tags to define & describe the image
• Add related notes
• Edit the image: crop, doodle & save to favourites

All the client visit history is located in the Client Page

Client page consist of:

• Visits represented by tagged images
• Quick action buttons based on templates
• Tags describing the client preferences
• Activity log (booking actions, visit history)
• Contact details

Customer photos are included in a style collection

Tagged photos grouped together! Yay!

The user can use this screen to maniphest her work, to showcase her style by sending a link to this screen (can be viewed in the browser as a web page).

The user decides the terms and terminiology used in her business management.

Look & Feel decisions

Considering Chop Chop a very visual, image based product, I chose to go for a clean, clear interface language. Keeping the user's profile in mind, I followed the need for the app to be a tool on the go, to be easy to read & react while the user is occupied with other activities. The logo of the Scissor hand was the first graphic element in the branding puzzle, and it suited well, in my perspective, to the playful product name.I was looking for something witty yet approachable & fresh.

Ui Design

Roboto Family was chosen to create a vibe of clear & responsible multi-purpose typeface all over the product fields.

A smell of americana, western feel yet adds discipline & good manners to the cartoonish style of the branding language.

Branding / Typography & Graphic Choices

Fraunces was picked for a kick of goofy-cartoony-happiness, balancing the clean & flat approach with bits of thick italic groove.

Chop Chop Logotype is made out of this stylish weirdo, accompanied by the scissors hand element Created by Cristiano Zoucas from the Noun Project (motion lines added by me!)