Ela Naiman ✼ Product designer

As a product designer, my role on this project was to characterize the FAQ feature and improve the experience in the new company platform.

Users were offered the oppurtunity to purchase an advanced course.
From a marketial point of view, this LP was build around value blocks that sum up the large benifit of enrolling the course, including downloadable bonuses, a special closed community, a certificate upon completion and more.

Two previous brand websites combined into one brand store, which features many different opportunities to reveal the brand vision and language, adding value to the experience in the store. ​